Monday, September 27, 2010

Fire Up with Ignite!

Forgive the minor pause on ECM topics and indulge me for a moment on a global networking movement event that blew our minds last week.

Ignite is a blend of networking, ideas and social awareness, and is attended by all walks of life, but seems to concentrate on us Technocrati.  The event starts out like a regular networking thing for the first 30 minutes or so, (did I mention excellent micro-brews?) but then there are several, presentations given.  These are not your father’s PowerPoints.  Instead, they are EXACTLY 5 minutes long, comprised of 20 slides that auto-advance every 15 seconds.  The topics last Wednesday night ranged from:

-         Impact of delivering 600,000 phone books per year to residents of Fort Collins
-         How Business Can Make Health Affordable
-         How to attract, retain more clients through flat-fee billing approach
-         Go Figure: A Visual History of The Female Form
-         History of Human Kind (In 5 Minutes)

The presentations were laser focused, very funny, and asked the audience to do something at the end.  For example, the phone book presenter had the phone numbers of each of the phone book publishers available for everybody to call.  By the way, does anybody actually use phone books anymore?

One of the interesting people I met included Betsy Craig, Founder, MenuTrinfo.  Her firm provides restaurants with the nutritional information of their recipes.  With New York City’s and the State of California’s recent mandates, many larger restaurants are scrambling to provide dietary information about their dishes.  Her firm employs nutritionists and dieticians that turn a menu into detailed information that can be delivered over the internet.  Is there an app for that?

Miles Kailburn of Old Town Media had some very interesting comments and ideas on SharePoint, which I will explore in a future post.

Check out what Ignite is all about: http://ignite.oreilly.com/

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